Direct Selling, MLM, Multilevel Marketing -- Important facts before you make a decision

Recently I had a conversation with a successful Latina woman about multilevel marketing (MLM). I’ll call her Maria. She is first generation corporate (meaning no one else in her family has worked a white collar job), has an MBA, worked her way up the ladder and now has a six figure salary. She is pretty proud of her accomplishments—and rightful so.


After she told me about her job, we begin to talk about how she could increase her income by leveraging her skills and network to create multiple income streams. I suggested exploring a multilevel marketing or direct selling business that she could work in her spare time.

Her response was that she does not have the time, does not believe that they work, and feels funny about asking others to help her build a business. When I asked what MLM opportunities she researched, she said none. Then I asked her how she formed her opinions, she told me that she heard some stuff from different people.

Maria is like a lot of people. When it comes to MLM (also known as direct sales), they have already made an opinion-based decision and it is very hard for them to see the value in getting the facts.

• According to the Direct Selling Association,  MLMs have $25.6 billion in sales just in the United States.
• Women are over 80% of direct sellers. This is completely opposite of corporate America where the sales force is dominated by men.
• Business ownership in most MLMs require far less money than starting a brick and mortar business.  If you browse the hundreds of direct sales opportunities, many are below $500.
• Like any other business it takes work, 92.5% of direct sellers work their business in their spare time or part time. However, just like any business, you get what you put into it (little time may equal little money).

If you are already in or are considering an MLM or direct selling business:

• Make sure you are ready to commit for at least a year.
• Get to know your up line and other leaders.
• Expose your business repeatedly to everyone you know.
• Understand how to maximize the compensation plan (VERY Important so that you make money).

If you are interested in creating multiple income streams, email getstarted@theturnerconsulting.com for an excellent MLM opportunity.


Source: www.dsa.org and http://www.directselling411.com/